Dissatisfied with existing instruments that focused on personality, Mike Dakin began early prototyping of a system for assessing and describing performance-critical behaviours
Following successful prototyping and with positive early feedback from clients, the first commercial offering entered the space, branded as Performance Factor Analysis
Performance Factor Analysis gained traction in several well recognised sectors in the New Zealand market, including telecoms, aviation, local government, ministries, and distribution
A period of rebranding during which the business became known as the Professional Management Consulting Group, and Performance Factor Analysis became known as Profiles for People (PfP)
Looking for a change of pace, Mike steps back from active involvement in the business. Son Peter purchases the intellectual property for PfP
Pete creates the initial prototype version of PfP for internet users
PfP is given preliminary approval for inclusion in the 2001 Volvo Ocean Race
With interest growing in Europe, our first API goes live. Businesses can now create their own private behavioural data sets.
With the business now operating in Europe as Promana Solutions, PfP is selected as the service of choice for a disruptive startup based out of Ireland
Business relocated back to its roots in New Zealand. With the move comes the opportunity to explore new branding opportunities. Promana is (re)born.
